CONTEXTUALISING THE NEXUS IN URDU-ENGLISH PROVERBS AND IDIOMATIC PARALLELS: DISCOURSE ANALYSIS OF PRAGMATIC TENDENCIES

Abstract

Proverbs and idioms have been critically analyzed through discourse analysis in a societal and political context in this whole research. This research uncovers paradoxical links between these linguistic units. Investigation of language, meaning they convey, and the complexities these linguistic maxims hold in themselves, which have their impact in societal and political contexts. Proverbs and idioms are also renowned as figures of speech. They are a combination of all these elements: give-and-take wisdom, cultural inheritance, beliefs, values, and societal norms. We analyzed their influence on people, politicians, and their mindsets. We investigated how they challenge established stereotypes and favor societal norms. The main goal was to get familiar with cultural and political significance by analyzing meaning and structure. We analyze these linguistic units through various concepts like George Orwell's concept of "inverted logic" and Simone de Beauvoir's viewpoints about gender roles. Through this research, we justify that these linguistic units share cultural values, criticize power dynamics and their political influence.  These theoretical frameworks help us to prove that these linguistic units are a tool of both unity and conflict. So, this whole research verifies the role of metaphorical language and how it brings societal changes and shapes public perceptions.