DYNASTIC POLITICS IN PAKISTAN: THE RHETORICAL STRATEGIES OF MARYAM NAWAZ (PML-N)AND BILAWAL BHUTTO ZARDARI (PPP) IN LEGITIMIZING THEIR LEADERSHIP
Keywords:
Dynastic Politics, Legacy, Blood, Sacrifice, Destiny, Leadership, Political Succession, PMLN, PPPAbstract
One characteristic of South Asian democracies, particularly Pakistan, has been dynastic politics. This study examines the use of language by Maryam Nawaz of the Pakistan Muslim League–Nawaz (PML-N) and Bilawal Bhutto Zardari of the Pakistan Peoples Party (PPP) to justify their leadership. Five campaign speeches (jalsas) by Maryam Nawaz and Bilawal Bhutto Zardari are analyzed to examine how they use key terms such as legacy, blood, sacrifice, and destiny in their campaign discourse. Through qualitative analysis, the study brings to the fore how these leaders draw upon family legacies to reinforce their claims to political power and ensure their continued dominance within their respective parties. This research contributes to the existing literature on dynastic politics by focusing on the rhetorical mechanisms that render political heirs legitimate in Pakistan.
Downloads
References
Ascencio, S. J., & Malik, R. (2024). Do voters (dis)like dynastic politicians? Experimental evidence from Pakistan. Electoral Studies, 89(1):102786.
Begum, S. (2025). The Role of Political Dynasties in Pakistani Democracy: Sharif and Bhutto Families. Social Science Review Archives.
Bibi, S. (2025). Political Parties Role in Strengthening Democracy in Pakistan. ASSA Journal.
Cohen, M. (2004). Dynastic politics: The rise and fall of political families. Oxford University Press.
Hyland, K. (2004). Disciplinary discourse: Social interactions in academic writing. Pearson Education.
Kuraishi, A. (2024). Talking Post-Truth: Elite Rhetoric on Democracy in Pakistan. V-Dem Institute Working Paper.
Munir, M. (2024). Constructing Ideology Through Political Rhetoric: A Discourse Analysis of Speeches in Pakistan. Annals of Human & Social Sciences.
Razzaq, R. (2025). Dynastic Politics in Pakistan Undermines Democratic Progress. HowTests Editorial.
Saeed, S., et al. (2024). Rhetoric of Violence in Political Discourses: A Comparative Study of Pakistani Politicians’ Speeches. The Regional Tribune.
Weldon, L. (2007). Political succession in South Asia: Language, power, and dynasties. Cambridge University Press.
Zaman, M. (2002). Political families in Pakistan: The role of inheritance in leadership. Asian Studies Review.
Downloads
Published
Issue
Section
License
Copyright (c) 2025 Mr. Hazrat Bilal, Dr. Muhammad Imran, Mr. Zahid Ali (Author)

This work is licensed under a Creative Commons Attribution 4.0 International License.
