DR. MUHAMMAD ASIF; DR. SANYA SHAHID; DR. MUHAMMAD RAFIQ-UZ-ZAMAN. IMMERSIVE TECHNOLOGIES, AWE, AND THE EVOLUTION OF RETAIL IN THE METAVERSE. International Premier Journal of Languages & Literature, [S. l.], v. 3, n. 4, p. 713–748, 2025. DOI: 10.5281/zenodo.18136481. Disponível em: https://ipjll.com/ipjll/index.php/journal/article/view/295.. Acesso em: 16 apr. 2026.